The net.INSTITUTE is a medium-building. It is a hybrid between the net of the metropolis and the information architecture of the Internet, between landscape and mediascape. The net.INSTITUTE is a physical, social, mediatic space controlled and constructed by the net. The content and the structure produced on its web interface draw and shape the urban space. The net.INSTITUTE doesn't consider the city an established identity but a collective representation continuously reshaped by its users. The kernel of the project is the Net-Worked-Institute: a "low-tech" architectural structure to "hack" the urbanistic code. The net.INSTITUTE is based in Bologna, Italy.